I spent a small fortune on perfume and although I realize that sometimes I go over the fence with these expenses, I just can’t help it. Given the size of the investment, I am willing to do whatever it takes to preserve that fragrance for as long as possible. Practice makes perfect and after many trials and error procedures, I can honestly say that I found the proper way of wearing perfume.
Keeping the skin moist is beneficial on so many levels that I don’t really feel the need to explain the advantages, but I can’t overstate the importance of using lotions. Ever since I started to use perfume I was puzzled by the fact that my friends applied it on certain areas such as the inside wrist, back of the ear, inside elbow or beneath knee. I couldn’t understand why these areas were so important, because it is not like anyone will smell them in particular, but now I get it.
This is where the pulse is stronger, or at least these are the areas where it is much easier to feel it and heat does a brilliant job in activating perfume. Apply it gently on these areas but refrain from rubbing, because this will only amplify the effect for the next couple of minutes but the scent will lose its strength and become less persistent. Last but not least, make sure that the perfume is stored in a dry, cool place, away from heat and sunlight.
Moisturize that skin.
Moisturize: Perfume clings best to well-hydrated skin, but you don’t want your scents to compete. Your best bet is to use the matching lotion to the fragrance you’re using. You can layer the scent starting from the shower. As a result, the scent will be more powerful and last longer.
No matching lotion? Apply unscented lotion in order not to clash with the fragrance or you can opt for the second alternative below..
Prep with petroleum jelly: Put a light (read: very thin) coat of petroleum jelly on pulse points, like inside your wrists or behind your knees. The fragrance will cling to the jelly instead of sinking into your skin, which would make you need to re-apply later in the day.
Apply to Pulse Points:
Heat is what activates perfume. Fragrances last longer on me when I spray them on my wrists and at the base of my throat. That’s because in these pulse points, the blood vessels are very close to the skin and release more heat, which boosts the fragrance. Other pulse points include the temples, back of knees, inside of the elbows, ankles and between the breasts. So, make sure to spray the fragrance in the right places.
After applying a fragrance, many people feel a need to rub it in in order to warm the skin or spread the scent. This is a big mistake! Rubbing a perfume breaks down its molecules, diminishing the scent into thin air.
Store Perfume and Cologne in the Dark to Keep it Fresh:
Heat, light, and humidity can all break down the compounds in a perfume, causing it to be less fragrant. Resist the urge to display all your bottles on your vanity year round. Instead, store them in a cool place away from direct sunlight. Keeping it dark and cool will help it last the full two years that it should.